I’m Dr. Melody Chong, an educator and researcher based in Manchester. I connect leadership, international business and data analytics to help learners and organisations turn understanding into action.
My career brings together around 23 years at City University of Hong Kong and subsequent university teaching in Germany and the UK. Alongside teaching, I spent approximately a decade in programme leadership.
My work spans leadership, cross-cultural management, organisational change, marketing and business analytics. I value learning that links evidence to practical decisions, particularly in diverse, international classrooms.
Teaching across undergraduate and postgraduate programmes, with experience in face-to-face, blended and online delivery.
Connecting management ideas with organisational questions and international perspectives.
Practical demonstrations and exercises that help students interpret results and explain their implications.
Supporting students as they develop questions, select methods and build evidence-based recommendations.
Teaching experience includes Arden University, University of Europe for Applied Sciences and Steinbeis University. Institution names describe experience and do not imply endorsement.
I welcome conversations about training, research-informed advisory work and collaborative projects connecting people, business and data.
Explore a collaboration ↗Workshop and learning topics around leading diverse teams, communication and organisational change.
Practical learning around dashboards, interpreting evidence and communicating analytical findings.
Discuss survey development, interviews, research design and the interpretation of quantitative or qualitative evidence.
Explore research and learning collaborations around brand management, cross-cultural markets and circular economy themes.
My interests sit at the intersection of people, international business and responsible organisational practice.
Leadership, cross-cultural management and the human dimensions of organisational change.
Brand management, luxury and circular economy perspectives.
The application of business analytics and AI-assisted approaches in management education.
Publication experience includes contributions to the Journal of World Business and Thinking Skills and Creativity. A verified list of selected publications will be added to this profile.
University teaching, dissertation supervision, professional learning or a research collaboration—start with the question you would like to explore.
Based in Manchester, United Kingdom.
International teaching and cross-cultural experience.
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